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The heart project of the two sisters Antonia and Johanna was created on the beach in Cuba in spring 2020 during their trip together. In a sandy notebook, they developed their first set of questions, “90 questions that connect,” for courageous conversations in pairs. They developed the concept, selected the categories and questions themselves, defined standards for sustainable and plastic-free production and worked with inspiring women on the design and text. Both Johanna's studies in communication psychology and Antonia's practical agency experience as well as her media and communication studies were helpful here.
A little later, Matze Hielscher contacted the two of them and, in cooperation with the sisters, designed the second question game: "Can I ask you that?"